Josh Jang
← Work

AsakanaAI that enters food distributors' orders for them.

Year
2026
Role
Product Designer
Tags
YC F26 · AI · B2B SaaS
Award
Best Presentation (peer vote) · LAUNCH
Link
asakana.co
Problem
Distributors retype every restaurant order — from emails, texts, and photos — into their ERP by hand.

91%manual

9% digital

Order channels in the U.S. seafood industry. Source: Foodservice IP (2025); IFDA (2023) Tech Report; Digital Commerce 360 / BlueCart
Solution
Asakana drafts each order in the ERP and flags anything unclear for a person to check.

Restaurants, by text and phone

“Cancel order”“Deliver 9am tomorrow”“Cut for me”“Net 40 credit”“Sashimi tuna from Japan”

↓ Asakana AI agent

Wholesaler

Structured orderCustomer database
Outcome
Designed the seller dashboard: order inbox, order details with counter-offers, and login.

Process

  1. Order details diagram
    01

    Order details

    Open an order to check each item, counter-offer a price, and send it back to the restaurant.

  2. Log in diagram
    02

    Log in

    Sign-in screen for distributor teams.

Gallery

Asakana gallery 1
Asakana gallery 2